Scooter Braun is ubiquitous. You definitely know his work. He’s one of the driving forces behind artists like Ariana Grande, Carly Rae Jepsen, Tori Kelly and, of course, Justin Bieber. And that’s just the top of the iceberg. What began as party promotion at age 19 launched Braun into a career in the entertainment sphere. His company, SB Projects, combines music, film, television, tech, branding, culture and social good. He fosters musical talent on his record label, School Boy Records, and with the Raymond-Braun Media Group with his business partner, R&B superstar Usher.
Braun is on top of the entertainment industry and it’s his innovative ideas, dedication and unwavering work ethic that got him there. He’s been on all the lists: TIME Magazine’s “100 Most Influential People,” Billboards 2013 “40 Under 40” and Fast Company’s “100 Most Creative People In Business.” He has his hand in documentary film with Never Say Never, the highest-grossing music documentary in domestic box office history. He’s an executive producer in film. He’s a key player in innovative tech with investments in Uber, Spotify and others. He’s an impressive, hard-working person who knows what it means to multitask.
He hasn’t lost sight of his philanthropic side, though. He ties charity into every initiative he takes. He’s also dedicated to quality, which makes him the perfect partner for Performance Inspired Nutrition.